Sweet NFT Platform Adds Tezos As First Non-EVM Chain

Sweet NFT & Tezos

Until now, Sweet NFT platform only supported Ethereum ERC721 standard on Polygon / Matic and Ethereum Mainnet. From today, Sweet NFT also supports Tezos-based NFTs, starting with the NFT fan experience for the Formula 1 racing team McLaren Racing. 

“McLaren Racing is revolutionizing the digital collectibles space by providing fans with unprecedented views of the MCL35M car parts as true 3D NFTs that can be spun around, fidgeted with, and viewed from all angles.

Additionally McLaren Racing has gamified the entire collectors experience as their fans race to collect all the individual 3D car components to unlock the interactive 3D MCL35M Formula One car and access unique fan experiences.

We built the entire McLaren Racing Collective on Tezos for its ecofriendliness, and its compatibility with broad scale use cases and applications for NFTs. 

Tezos allows us to continue to prioritize and maintain a seamless, user-friendly digital collecting experience. We expect to see a large move into Tezos NFTs across many IP holder verticals and marketplaces.” said Tom Mizzone, CEO of Sweet.

The Sweet NFT platform is the first NFT platform that adds Tezos-based NFT support next to Ethereum-based NFT’s. So far NFT platform Opensea has announced to add support for Tezos, but has yet to fulfill that promise. 

Sweet is creating exciting ways for brands to offer digital collectibles to their audiences. Adding support for Tezos unlocks a new wave of growth for the leading NFT marketplace by adding an energy-efficient, scalable blockchain network and welcoming the vibrant Tezos NFT community to the highly intuitive, user-friendly Sweet NFT Marketplace and wallet.

The integration will enable even the less-crypto savvy McLaren Racing fans to collect, create, and sell Tezos NFTs on Sweet. To reserve a complimentary McLaren Racing NFT and join in the experience go to McLarenRacingCollective.com before October 24th.

McLaren Racing will release their NFT fan experience on Sweet, powered by Tezos, beginning  Sunday, October 24, 2021 at the US Grand Prix in Austin, Texas.

With the release of this first-round series of McLaren Racing collectibles, McLaren joins Sweet’s roster of partners across the National Hockey League, the National Basketball Association, Burger King, Estee Lauder Corporation, Dave & Buster’s, Keb Mo, Lil Pump, Pentatonix, and many more to be announced in the coming weeks.  

Sweet NFT created a user-friendly NFT experience for non-crypto savvy users. This means that Sweet NFT wallets are not initially supported by Metamask, Kukai or Temple and the likes. This functionality might be added in a later stage though.

At this point you’ll only be able to trade NFTs that are created on Sweet NFT, you won’t be able to trade or display NFTs you collected on other Tezos-based platforms. 

About Sweet

New York-based Sweet is a highly scalable, consumer-friendly, and environmentally conscious Non-Fungible Token (NFT) platform used by top consumer and entertainment brands worldwide.

Sweet has pioneered new, immersive, consumer-first NFT experiences enabling clients to deliver highly gamified user-friendly NFT experiences in-venue, on mobile or at home, driving both revenue and consumer engagement.

For more information, please visit Sweet.io.

About McLaren Racing 

McLaren Racing was founded by New Zealand racing driver Bruce McLaren in 1963. The team entered its first Formula 1 race in 1966, since then McLaren has won 20 Formula 1 world championships, more than 180 Formula 1 grands prix, the Le Mans 24 Hours at its first attempt and the Indianapolis 500 three times. McLaren Racing currently competes in Formula 1 globally and INDYCAR in the US.

The team is contesting the 2021 FIA Formula 1 World Championship with Lando Norris and Daniel Ricciardo, and in the 2021 INDYCAR Series with Arrow McLaren SP drivers Pato O’Ward and Felix Rosenqvist. In 2022, McLaren Racing will enter a new category of motorsport when it enters a team into Extreme E, the innovative all-electric off-road racing series.